介绍著名品牌的英文PPT 35页

TheMostClassicalBrandsInTheWorld WaltDisney:ItAllStartedWithAMouse ImagineaworldwithoutMickeyMouseorSleepingBeautyoreventheLionKing,aworldinwhichWaltDisneywasnotpartoflife.AworldwithouttheMagicKingdom,whimsycartoonsandsceneries.WaltDisneyhastransformedthelivesofmillionsofchildrenbypioneeringinnovativewaysofdeliveringanimation,entertainmentandtechnology. Disneyisoneofthemostfamousnamesintheanimationindustry,knownforprovidingentertainmentdirectedtoadultsandchildrenalike;withinternationalthemeparksandaworld-classanimationstudioandbusinessfranchise,thecompanynearlydominatestheindustry.FamousnamessuchasMickeyMousebeganwithDisney,andwerethefoundationofacompanythathasnowbranchedoutintoseveralentertainmentstudios,themeparks,products,andothermediaproductions.Logo Today,TheWaltDisneyCompanyisaworld-spanningmediaconglomerateCablestations,broadcastTVnetworks,moviestudios,andmagazinepublishersareonlypartofitsvastholdings.And,asthestorygoes,itallstartedwithamouse. Chanel:Theclassicwoman香奈儿:优雅女性代名词 ThesymbolofChanel BorninFrancein1883,GabrielleChanelsoonbecomeanorphanwithwhatseemedtobeadisappointing.Everypennyshemade,sheworkedhardfor.ItwasduringherearlytwentiesandherfouryearbriefgigasacaféandconcertsingerthatsheadoptedthenameCoco.GabrielleChanel CocoChanelgotintofashionbybecomingamillineropeningupherfirsthatshopin1920.In1922Chanelintroducedaperfume,ChanelNO.5,whichbecameandremainsaprofitableproductofChanel’scompanyeventoday.ChanelNO.5 In1925,thesignatureChanelcardiganemerged.WecangiveallthanksMs.CocoChanelforthetwopiecesweatersetstonevergooutofstyleyetemergeindifferentformsbydifferentdesigners.In1926the“littleblackdress”wasinventedchangingthefashionworldforever. Likemanydesignerswhofollowedafterher,CocoChaneladoptedskincareandcosmeticproductsintoherlineofwork. CocoChanelpassedawayin1971andKarlLagerfeldcarriesontheChanelnameandstyletodaywithafewminorchangestothefashionsociety.TheHouseofChanelisbestdescribedashavingthefiveessentials;Audacious,Perfectionist,Unique,PassionateandVisionary. starbucks Type:publicTradedas:NASDAQ:SBUX,NASDAQ-100ComponentIndustry:Restaurants,Retailcoffeeandtea,Retailbeverages,EntertainmentFounded:PikePlaceMarketinSeattle,Washington(March30,1971)Founder(s):JerryBaldwin,GordonBowker,ZevSieglHeadquarters:Seattle,Washington,U.S.Numberoflocations:17,009(FY2010)Areaserved:50countriesKeypeople:HowardSchultz(Chairman,PresidentandCEO)Products:Wholebeancoffee,Boxedtea,made-to-orderbeverages,Bottledbeverages,bakedgoods,Merchandise,Frappuccinobeverages,SmoothiesServices:CoffeeRevenue:US$10.71billion(FY2010)Operatingincome:US$1.42billion(FY2010)Netincome:US$945.6million(FY2010)Totalassets:US$6.38billion(FY2010)Totalequity:US$3.68billion(FY2010)Employees:137,000(2010)Subsidiaries:StarbucksCoffeeCompany,TazoTeaCompany,Seattle"sBestCoffee,TorrefazioneItalia,HearMusic,EthosWaterWebsite:Starbucks.com StarbucksnamedforthefirstmateinMobyDick ThefirstStarbuckswasopenedinpikeplaceMarkt,Seattle,Washington,onMarch30,1971 HowardSchultz logoOriginalbrownlogoThelogousedbetween1992to2011Thecurrent2011redesignedlogo TheultimatedrivingmachineFerrari:Agenuinelegend logoFerrariAprancinghorse ThisisourintroductionThankyou